Uncanny
Client
Uncanny
Year
2020
Role
Branding
Graphic Design
Photography
Be Canna is a small hedge fund that owns hemp-related companies. They approached us in the early stages of their start-up venture: they wanted to create an online website that would get people interested in cannabis, educating them on its dozens of uses and benefits whilst promoting the hemp brands the hedge fund owns. With new hemp brands entering the market every day, to become a market leader, brand building was absolutely essential for them. We came up with uncanny — focusing on creating an identity that would be clear, simple, accesible and that has a chance to own a place in consumer’s minds with a foundation that can strengthen over time.
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